The Yaap Digital IPO GMP is currently drawing attention among SME IPO investors as the company prepares to launch its ₹80.11 crore public issue. Yaap Digital Limited operates in the fast-growing digital marketing and content solutions space, combining technology, analytics, and creative storytelling.

In this detailed IPO review, we cover the Yaap Digital IPO GMP today, price band, financial performance, valuation, lot size, and investment outlook.

Yaap Digital IPO GMP Today

As of 23 February 2026, the Yaap Digital IPO GMP stands at ₹0.

• IPO Price Band: ₹138 to ₹145 per share

• Current GMP: ₹0

• Estimated Listing Trend: Neutral (based on grey market signals)

A GMP of zero reflects cautious sentiment in the unofficial market. However, grey market premiums can fluctuate closer to the listing date depending on subscription demand and overall market conditions.

Yaap Digital IPO Dates & Key Details

Issue Structure

• Issue Size: ₹80.11 Crore

• Fresh Issue: 55,25,000 shares

• Face Value: ₹10 per share

• Issue Type: Book Build Issue

• Registrar: MUFG Intime India Pvt. Ltd.

This IPO is a fully fresh issue, meaning the funds will directly support the company’s expansion and growth initiatives.

Company Overview – Yaap Digital Limited

Yaap Digital Limited is a technology-driven digital marketing firm operating across three core pillars:

1️⃣ Design

Creating impactful brand experiences through digital platforms, packaging, and creative content solutions.

2️⃣ Discovery

Leveraging analytics, influencer marketing, and data insights to connect brands meaningfully with their target audience.

3️⃣ Distribution

Utilizing programmatic advertising, integrated media strategies, and paid campaigns to amplify brand messaging.

The company operates at the intersection of design, discovery, and distribution, positioning itself as a full-service digital transformation partner.

Financial Performance

Key Financial Highlights (₹ in Crores)

The company has shown strong revenue growth and a sharp turnaround in profitability in FY25 compared to earlier years.

Key Valuation Metrics

• EPS (FY25): ₹7.95

• P/E Ratio: 18.23x

• ROE: 74.11%

• ROCE: 45.07%

• RoNW: 53.63%

• Debt/Equity: 1.02

• PAT Margin: 7.82%

• EBITDA Margin: 10.26%

• Price to Book Value: 9.78

At a P/E of 18.23x, the IPO is moderately priced compared to SME digital peers, considering strong return ratios and growth trajectory.

Objectives of the Issue

The company plans to utilize IPO proceeds for:

• ₹34 Cr – Acquisition of GoZoop Online Pvt. Ltd.

• ₹4.01 Cr – Establishment of AI-Led Short-Form Content Production Hub

• ₹16 Cr – Working Capital Requirements

• General Corporate Purposes

The AI-focused investment indicates a forward-looking growth strategy aligned with digital content trends.

Yaap Digital IPO Lot Size Details

As an SME IPO, retail investors must apply for a minimum of 2 lots.

Strengths of Yaap Digital IPO

✔ Strong revenue growth trend
✔ High ROE and ROCE
✔ AI-driven expansion strategy
✔ Acquisition-led growth model
✔ Integrated digital marketing expertise

Risks & Concerns

⚠ Negative operating cash flow in FY25
⚠ Competitive digital marketing industry
⚠ Moderate debt levels
⚠ High valuation compared to some SME peers

Investors should evaluate cash flow sustainability and integration risks related to acquisitions.

Yaap Digital IPO GMP Analysis – Should You Apply?

The current Yaap Digital IPO GMP of ₹0 suggests neutral grey market sentiment. However, fundamentals show strong profitability improvement and aggressive expansion plans.

Suitable For:

• Investors with moderate to high risk appetite

• Those seeking exposure to the digital marketing & AI-driven content sector

• SME IPO investors comfortable with volatility

Final Verdict

The Yaap Digital IPO GMP currently indicates cautious listing expectations. However, strong financial turnaround, high ROE (74.11%), and strategic AI expansion provide growth potential.

With a P/E of 18.23x, the IPO appears fairly valued for investors who believe in long-term digital transformation themes. Conservative investors may wait for listing performance clarity.

https://www.finowings.com/IPO/yaap-digital-ipo